Through the experience of its founders – entrepreneurs who ran multiple global multi-million dollar startups in ecommerce, logistics, education and more, CINCHONA is shaping a new class of entrepreneurs.
We do not call them ecommerce sellers.
We partner with founders of ecommerce brands and we offer them the pathway and resources to act as co-founders.
We do not call them employees. We offer our CINCHONIANs the opportunity to manage brands they use themselves and love as entrepreneurs-in-residence.
It’s no surprise that of all the ecommerce brands CINCHONA invested in, the majority of their founders stayed on as business partners. Entrepreneurship is branching out.
Leadership & Board
Meet our CINCHONIANs
Hannah manages product development from market research to launch. With 10+ years experience, she designs, develops and sources products and implements marketing strategies on multiple ecommerce platforms.
Ade has over 10 years of customer service experience with a background in Sports and Leisure, Energy and Retail. He has a devoted attitude which helps to provide a top level of service to customers.
Hayley has 10 years experience of customer service within eBusiness, Retail, Hospitality and Sports and Leisure. With a keen focus on customer satisfaction, Hayley investigates and resolves problems, and implements measures to delight customers.
Our growth rings
We even have two unique programs for founders who want to continue their entrepreneurial path with our support:
- Creative Cofounders™ Program for founders who want to stay on as co-founders of their businesses
- New (Ad)venture™ Program for founders who need our guidance and access to our resources for starting new businesses.
Our trusted advisors
Jon's global vision is demonstrated by his 9-years leadership of ASOS International - a timeframe during which sales grew from £32m to £480m. He currently holds several board positions for brands and institutions he guides for global growth.
Sally brings 22+ years experience in fashion retail and ecommerce businesses such as Birchbox, Beauty Subscription and Vente-Privee, Europe's leading flash sale site. She is currently the CEO of Klekt, Europe’s original sneaker marketplace.
Kian is one of the world’s leading sourcing experts. He has developed, sourced and manufactured over 2500 products for companies, institutions and athletes such as TESCO, NBA, the Olympic Games, Kobe Bryant and more.
MIT-grad and former Microsoft, Jiten built his property trading software company and sold it in 2012. He become a serial entrepreneur by launching Chaos Theory in 2013, a company that provides blockchain products and services along with sports media and fantasy sports.
Rob brings a vast ecommerce experience from the executive roles he held as CFO and VP of Amazon UK and as CFO of Asda/Walmart. He is also an experienced NED with current non-executive board appointments at Card Factory PLC and Crypto UK.
After launching several brands in the UK at L'Oreal, Nick founded his own startup in 2010 - DesignMyNight - which he sold in 2017. He now runs Horseplay Ventures - a Startup Playground where he has already invested in 50 startups in the UK and US.
Patrice has 17+ years of PE/VC experience in Europe and in emerging markets with a wide and active business network in Africa, Asia and the Middle East. His knowledge expands across a variety of fields, from B2B to B2C, from education to healthcare and from retail to hospitality.
Pearce brings the product culture. At scale. As the Head of Product at Revolut, now Europe's biggest fintech, he was instrumental in growing the company to millions of active users. Now at Deel, he is heading a team reinventing remote work as the company already reached unicorn status.