CINCHONA acquires, incubates and develops great ecommerce brands. We turn best sellers into global brands as we shape tomorrow’s leading digital consumer brands. We are a fun and fair company that creates a community from within. We feel everyone has a voice and like in any successful high performance team, everyone’s efforts count.
Our culture is fast paced and ambitious – we are entrepreneurial in spirit, thrive on trying new things and like data to back up our decisions. Our culture is supportive and nurturing – we want everyone to learn something new and have a really good time on this truly exciting journey. We care about diversity, inclusiveness and wellbeing. Great work comes from people that are valued for their uniqueness, appreciated for their ideas and energised by a proper work-life balance.
Benefits, perks & team spirit
True partnership
We are offering you an attractive share options plan, giving you direct ownership in CINCHONA and the ability to see the impact of your work.
Fun holidays
32 days paid holiday plus your birthday off!
Safe future
We are adding contributions into a NEST pension scheme every month on your behalf.
Special customer
We give you a general 20% discount on all of CINCHONA current and future brands.
WFWYL
Work from where you like. You can choose to work from our offices in London, Dubai or even Toronto or work from anywhere makes you comfortable.
Learn, travel, enjoy
We organise regular events such as expert workshops, national and international supplier visits, team dinners and more.
Benefits
Friday pizza and drinks! Wind down with pizza and drinks with your fellow entrepreneurs-in-residence at the office every other Friday.
Energy sources
Daily coffee, tea and fresh fruits in the central London office.
More to come
We are constantly transforming ideas into real benefits!
Career opportunities
No available jobs for this department at this time
No available jobs for this department at this time
No available jobs for this department at this time
VP of Marketing
CINCHONA acquires, incubates and develops great ecommerce brands. We turn Amazon best sellers into global brands as we shape the future of the digital world. We are a fun and fair company that creates a community from within. We feel everyone has a voice and like a family, everyone counts.
Our culture is fast paced and ambitious – we are entrepreneurial in spirit, thrive on trying new things and like data to back up our decisions. Our culture is supportive and nurturing – we want everyone to learn something new and have a really good time on this truly exciting journey.
Reporting to the CEO and partnering with the broader team, the VP of Marketing will have a broad scope of responsibility for our marketing activities. The role will oversee Cinchona’s entire portfolio of brands and be responsible for identifying and executing on strategies to make the best ecommerce brands that fit our stringent criteria. The role will own and deliver the brand and commercial strategies for all our categories (Home & Kitchen or Fitness & Sports or Beauty & Fashion etc.), and grow/optimize all aspects of the business, including defining brand identity and positioning, improving the product assortment, implementing product portfolio extension and new product launches, optimizing content & design etc.
Role and Responsibilities
- Transform Sellers into Brands by defining the identity of the brands (positioning, brand territory, tone of voice, USP)
- Define product content and branding optimization priorities and build/hire our future Marketing & Branding Teams
- Analyze market trends and customer needs, and define product evolution/development and range extension priorities
- Work with internal teams to develop a go-to-market strategy and launch of brands in a D2C website.
- Assess multi-channel strategy for our brands and produce reports
- Define the key marketing & traffic priorities for all categories (Social, Paid Ads, DtoC website)
- Analyze key performance indicators of portfolios and propose strategies to troubleshoot problems
- Develop data-driven methodologies to identify opportunities and optimize activities across our brand management levers
- Work with our future Tech team to define our IT systems roadmap and identify brand management tools to scale internally, and manage the Customer Data Platform to create efficient Marketing Campaigns.
- Develop and manage content strategy that educates and engages the Amazon seller community
- Write and publish content through regular blog posts, social media posts, whitepapers, case studies, email newsletters, etc.
- Support our virtual and in-person conference schedule through a variety of initiatives
- Execute multi-channel demand gen programs, including paid and organic search, web, social advertising, webinars and more Manage aspects of the inbound lead generation funnel and find ways to add automation and efficiencies to the existing process
Key Requirements
- Have 5-8 years of experience in Brand management, Category Leadership, B2B, Product marketing, Product development in an FMCG or E-commerce environment (e.g. Amazon, Shopify, Etsy, etc.)
- Proven track record on how to successfully develop, launch and grow consumer products in D2C
- Exceptional written communication skills and experience generating public facing content
- Superior analytic skills with the ability to compile, analyze and leverage performance data to both identify new opportunities and optimize current campaigns
- Experience using Content Management tools (WordPress, Wix) Analytics tools (Google Analytics) and other Marketing tools (Salesforce, Drift, etc.)
- Ability to prioritize work in a fast-paced environment / highly ambitious environment
- Excited at the opportunity to join a high-growth start-up, comfortable operating in a dynamic, ever-changing environment
- High level of organization, impeccable attention to detail, capacity to proactively solve complex problems
- Demonstrated ability to create engaging content, come up with creative ideas, and think outside the box
- Strong leadership and ability to engage different functions (Marketing, Content, Product, Supply chain)
- Positive attitude, reliable, transparent and enjoy working in an international environment
- Bachelor’s degree in Marketing, Business or a related field
- Experience within Amazon is always a plus
Apply for this position
Junior Brand Builder
The Junior Brand Builder will take ownership of a portfolio of CINCHONA’s brands and be in charge of growing and bringing them to the next level. This role is in a key position to building the success of the company, by growing and optimising all aspects of the business on their portfolio on and off of Amazon.
This includes: Optimising the Amazon Listings, focusing on CRO, Developing Ecommerce and Growth Marketing. The role will report into our Vice President of Marketing. An understanding of numbers, growth marketing and willingness to roll up your sleeves is a must.
Success will be based on intimate knowledge of the listings on Amazon, the opportunity to test and grow the brands and also take them to the next level off of Amazon.
Role and Responsibilities
- Daily checks of Amazon listings for customer satisfaction, inventory concerns and any issues with the listings themselves. Keeping an eye on the best seller badge and the competition.
- Analyse key performance indicators of Amazon ASIN level data (sales, conversation rate, page views, costs, etc.) to determine why certain products are trending up or down, be able to articulate observations and propose strategies to troubleshoot problems.
- Analyse key performance indicators of portfolio and propose strategies to troubleshoot problems
- Develop strategies to increase sales for example; reduce costs and drive conversion rate of acquired products including: price optimization, PPC, packaging/inserts, coupons and deals, customer communications, creative, changing package dimensions, subscribe and save, removing unprofitable products, etc.
- Start to develop strategies for ‘off Amazon’ growth through Ecommerce, Ebay, Etsy and wholesale.
- Experience in an eCommerce environment (e.g. Amazon, Shopify, Etsy, etc.)
- Ability to analyse data, draw conclusions and make recommendations
Key Requirements
- Ability to prioritize work in a fast-paced environment / highly ambitious environment
- Excited at the opportunity to join a high-growth start-up, comfortable operating in a dynamic, ever-changing environment
- High level of organization, impeccable attention to detail, capacity to proactively solve complex problems
- Demonstrated ability to create engaging content, come up with creative ideas, and think outside the box
- Positive attitude, reliable, transparent and enjoy working in an international environment
Bonus points
- Active, or interested in Amazon Sellers Facebook groups, and/or a consumer of relevant YouTube content.
- Used or heard of: JungleScout, Helium10, Amazon Seller Central, sellerboard, SellerLegend, Sellics, Alibaba, AZ Rank, BoostRooster.
- Experience working with Private Label products, and/or is a Private Label seller.
Apply for this position
Brand Content Manager – Remote
Being part of the Brand Builder team at CINCHONA, you will play an active role in supporting daily marketing activities such as: social media, marketing campaigns, website updates, producing newsletters as well as the creation of marketing materials across multiple brands. This is a super exciting role with exciting development.
You will currently be used to working in a highly autonomous environment and able to work independently. You are comfortable working at speed and have a keen interest in start-ups.
Role and Responsibilities
- Developing & supporting online marketing campaigns.
- Create engaging content for social channels including Instagram, Facebook & Pinterest, Twitter.
- (Assist) Creating and planning the design of email marketing newsletters.
- Run the analysis of email marketing campaigns.
- Content updates across the main website (Shopify).
- Creation & production of marketing materials for social media (stills, video), web content, leaflets, blogs, case studies & general marketing copy.
- Proofread marketing collateral.
- Liaise with internal & external stakeholders, suppliers, freelancers.
- Undertake competitor & consumer research.
Key Requirements
- 2 to 3 years in a similar marketing role.
- Integrated marketing experience (digital & print).
- Super social media savvy (experience creating content, engaging with audience)
- Proficiently organised and proactive.
- Comfortable & experienced working in a fast-paced environment.
- Entrepreneurial and willing to learn the ins and outs of selling on Amazon
Bonus points
- Knowledge of ecommerce platforms such as Amazon, Etsy and Shopify.
- Experience working with Private Label products, and/or is a Private Label seller.
Apply for this position
Amazon PPC Specialist
We are looking for a PPC Ninja – that is an experienced performance marketing professional to onboard and scale Amazon PPC accounts! You’ll be responsible for owning newly acquired brands and have a key role in driving the long term success of brands at CINCHONA.
Role and Responsibilities
- Building PPC campaign structures that will enable us to quickly scale accounts and allow us to grow
- Gathering data and ensuring that historical campaign performance is interrogated.
- You should be comfortable to quickly identifying key performance drivers within their PPC structure and pivot as needed.
- Serving as your own project manager. You will be dealing with multiple brands, each with their own timelines and nuances.
- You must be highly organised and able to operate with high level of autonomy.
- You should be an expert at multi-tasking and able to manage multiple onboarding projects simultaneously.
- Keeping key stakeholders informed on the status of PPC onboarding. This will include partners in marketing and brand ops.
Key Requirements
- Minimum 2+ years of experience working in Search PPC
- Expertise with either Amazon PPC or Google Ads/Microsoft Ads strongly preferred
- Advertising agency experience preferred
- You must be comfortable analyzing and understanding various campaign structures so that you can build new campaigns to improve return on ad spend
- Experience with Google Ads Editor or similar bulk campaign creation tools or methods preferred
- Solid organizational skills to timelines, tasks and documentation across multiple and changing ad accounts
- Expert in Excel and Pivot Tables
Apply for this position
Digital Marketing & E-Commerce Manager
Here, at CINCHONA, we turn Amazon best sellers into global brands as we shape the future of e-commerce. The business is very fast-paced and demands an entrepreneurial spirit from our employees. Thus, we are interested in people who obsess over their craft. This role is a great opportunity for a highly motivated self starter who is eager to troubleshoot, utilise data and work on a growing and varied portfolio of leading consumer products.
YOU
You have a passion for fast growth and are able to multitask and think on your feet.
You are a highly analytical self-starter who can manage multiple projects and figure out complex problems without a lot of oversight. You have the ability to dig through data, draw conclusions and make recommendations.
You have familiarity with e-commerce, have experience of direct-to-consumer fast-growth businesses and are ready to get stuck in. You are highly commercial, analytical and results-driven with strong commercial skills. On top of all these, you’ll share the same ambition and entrepreneurial spark that makes CINCHONA a brilliant place to work at.
The role requires a good knowledge on e-commerce platforms, ideally Shopify as well as knowledge of Amazon.
- proactive, hands-on and a real doer with a positive can-do attitude
- results-driven
- motivating and leading by example
- determination and perseverance in following tasks through
- decisive with an ability to make sensible judgement calls
- ability to think outside the box with an innovative approach
- very driven and ready for a challenge
Role and Responsibilities
- working with Amazon and Shopify
- using a variety of methods to drive traffic to the D2C sites
- ensuring the follow-up of the marketplaces placed under your responsibility: results, product performance, etc.
- proposing and implementing actions to optimize commercial performance (merchandising, marketing, promotions, advertising, etc.)
Key Requirements
- Translate financial aims into plans to drive volume, basket size and margins.
- Analyse and optimise for conversion on Amazon listings and Shopify.
- Perform analysis on acquisition and CRO data both on and off-Amazon.
- Oversee Shopify builds.
- Manage CRM for repeat and X-sell.
- Be able to optimise email campaigns (Klaviyo).
- Strong understanding of SEO and social media advertising.
- Run new customer acquisition campaigns.
- Balance trade-offs between e-commerce and subscription sales.
- Create discounting strategies.
- Provide strong inputs into NPD and acquisitions roadmap.
Bonus points
- Over 2 years of e-commerce experience.
- Strong experience in using data and analytics to drive decision making.
- Shopify & Amazon experience and expertise.
- High attention to detail and accuracy.
- Ability to work proactively using own initiative and as part of the team.
- Excellent communication and problem-solving skills.
- Project management and organisational skills.
- People management and strong leadership skills and an ability to mentor and guide the team.
Apply for this position
Finance Partner – UK / Remote
As a key member of CINCHONA’s Finance team, you will be working very closely with the business to support prospective and exciting brand acquisitions. You will comfortable working in a highly autonomous environment and able to work independently. You are comfortable working at speed and have demonstrated this in a start-up or scaling business.
Role and Responsibilities
- Key member of the finance team supporting the financial due diligence process of prospective acquisition targets.
- Lead the post-close financial integration of acquired businesses from both a reporting and operating perspective to facilitate a successful and efficient onboarding that maximizes the synergies of acquired assets.
- Develop and document key business processes and policies; assist in enhancing existing best practices.
- Build a dynamic operating model and playbook which can be tailored to specific acquisitions to successfully address key deal issues.
- A leading role in the design, implementation, and build out of a finance integrations team that will support a highly visible, high impact function within our business.
- Successfully balance the operating and financial dynamics of each department (e.g., strategic plans and objectives, nature and timing of business
Key Requirements
- 5-8 years of work experience – preferably including transaction services / M&A advisory work (in a leadership role).
- The ideal candidate will have strong experience and demonstrated success in a combination of accounting/reporting, financial due diligence, and/or post-merger integration/consulting.
- Bachelor’s degree in accounting, finance, or a related discipline.
- Strong financial acumen – the ability to independently evaluate financial statements, reporting environments, and finance org structures to deliver relevant and timely insight in support of business decisions and successful integrations.
- Achievement of (or progress towards) relevant professional certification (e.g., CPA or similar) strongly preferred.
- Experience with E-commerce accounting (e.g. Amazon, Shopify, Walmart, Ebay, Etsy) strongly preferred
- Experience with automated accounting plugin tools (e.g. A2X, LinkMyBooks, others) strongly preferred
- Strong ability to recruit diverse, dynamic talent, with experience developing and coaching teams.
- Outstanding attention to detail and high clock-speed – ability to rapidly get to an “80/20” answer, and comfort tailoring the analytical approach as necessary given project timelines.
- Demonstrated success in leading the design and implementation of key business processes in areas with limited guidance and existing frameworks.
- Strong executive presence – the ability to communicate effectively and lead discussions with finance leadership, company management, external stakeholders, and sellers.
- A keen sense for how best to work alongside, motivate, and lead teams.
- Low-ego – equally comfortable giving or receiving direction, leading or contributing as appropriate, driving executive conversations or supporting as necessary
Bonus points
- Knowledge of ecommerce platforms such as Amazon, Etsy and Shopify.
- Experience working with Private Label products, and/or is a Private Label seller.
Apply for this position
No available jobs for this department at this time